Tracking and comparing mind share

One way to measure the vitality of a project or initiative is to track and compare the mind share it possesses in relation to other competing ideas. 

Mind share – how often people are thinking about some and in what way – is one kind of fuel for motivating and growing your networks and coalitions.

Here’s a quick, easy tool for accomplishing this: http://www.perspctv.com/

This site lets you compare ideas, projects, products and more based on Internet searches, media coverage and the like.

Kudos to Nancy Parker for the tip.

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