Tag Archives: Facebook

What if they know enough to not want to see you?

Many adults say they’re not sold on social networks

Something to consider as budget constraints and a preference for shiny spinning things puts more and more stakeholder engagement and coalition-building efforts on the Internets, thanks to USA Today:

Social-networking services such as Facebook, MySpace and Twitter may be generating lots of buzz. But old-fashioned, non-digital, face-to-face conversations aren’t out of vogue just yet.

About 87% of 1,000 adults questioned in June said they prefer to deal with other people in person instead of via computers or smartphones, according to a survey from Brightkite, a mobile social-networking service, and GfK Technology, a market research agency.

Women prefer face time 70 times more than using social networks. By contrast, men prefer it 33 times more, according to the survey.

What about tweeting on Twitter? Well, another survey shows that most people still consider that for the birds. Nearly 70% of 2,025 adults questioned in June said they didn’t know enough about Twitter to have an opinion about it, according to a LinkedIn Research Network/Harris Poll.

Without Comment: Business Insider Looks at How People Share Content Online

Business Insider Looks at How People Share Content Online:

A recent Business Insider ‘Chart of the Day‘ broke down the various ways that people share content on the Web.
Of those surveyed, 24 percent use Facebook as their primary content-sharing method. The ‘other’ category accounted for 11.4 percent, followed by e-mail (11.1 percent), and Twitter (10.8 percent).

Social media

Knowing how people use the Web to share information is important for news organizations as they experiment with new approaches to disseminating their content. It’s often difficult, however, for news organizations to accurately track the extent to which content-sharing sites drive people to their Web sites.

Search Engine Optimization guru Danny Sullivan (no relation) recently tracked Twitter transfer referrals and found that analytics programs sometimes under-report the numbers of referrals.

Sullivan reported:

‘Based only on referrers, at best, Google or any analytics program would have said Twitter sent two visits. But because I used tracking codes, I was able to overcome the lack of referring data and see that Twitter (itself or via applications or web sites using Twitter data) sent nine visits. That means analytics packages might be undercounting Twitter visits by nearly 500 percent.

‘Meanwhile, Bit.ly was showing those 58 clicks to the page. Let’s say it wasn’t filtering out some of the robots. I can still see that there are 32 visits that the log files recorded, all with the tracking codes that never existed until I tweeted the link with them. So those are all Twitter-derived visits. That means an undercount by a standard analytics tool depending on referrer data by 1600 percent.’

Given that Twitter is high up on the list of content-sharing sites, it helps to keep these findings in mind.

(Via E-Media Tidbits.)

Without Comment: Pew Findings on Adults & Social Networks

Pew Findings on Adults & Social Networks: At its core, use of online social networks is still a phenomenon of the young http://ow.ly/hOSK:

(Via PRSA Resource Center – FriendFeed.)

25 things the President (maybe) and I hate about Facebook

Here you go – http://juliansmithproductions.wordpress.com/2009/02/13/25-things-i-hate-about-facebook/ – just because I’m dragging my heels about Facebook over privacy concerns (an ongoing problem that is a multi-faceted issue) and the continuous headache that is social media inundation.

And now there’s this:

The official White House site used to rely on YouTube for video hosting, but now they’ve apparently switched to a generic video player, delivered by Akamai’s content delivery network.

While there’s no official explanation of this move on the site, Cnet’s Chris Soghoian speculates that it might have something to do with YouTube’s privacy policy.

Except that:
…”[T]oday the New York Time reports that the White House did not give up on YouTube; they were merely “experimenting” with a new video player. As White House spokesman Nick Shapiro put it: “As the president continues his goal of making government more accessible and transparent, this week we tested a new way of presenting the president’s weekly address by using a player developed in-house. This decision is more about better understanding our internal capabilities than it is a position on third-party solutions or a policy. The weekly address was also published in third-party video hosting communities and we will likely continue to embed videos from these services on WhiteHouse.gov in the future.”

Chris Soghoian, who did a good job researching the subject the first time, still maintains his position: that the White House shunned YouTube because of privacy concerns.